As Fire Prevention Week Approaches, the Ventnor City Fire Department Encourages Residents to "Look.Listen.Learn." What Does That Mean?

As Fire Week Approaches, the Ventnor City Fire Department Encourages Residents to "Look.Listen.Learn." Today's home fires burn faster than ever. In a typical home fire, you may have as little as one to two minutes from the time the smoke alarm sounds to safely escape. Knowing how to use that time wisely takes practice and planning.

The Ventnor City Fire Department is teaming up with the National Fire Protection Association (NFPA) -- the official sponsor of Fire Prevention Week for more than 90 years -- to promote this year's Fire Prevention Week Campaign, "Look. Listen. Learn. Be Aware. Fire can happen anywhere," in an effort to educate the public about basic, yet essential, ways to quickly and safely escape a home fire.

NFPA statistics show that the number of U.S. home fires have been steadily declining over the past few decades. However, the death rate per 1000 home fires that are reported to fire departments was 10 percent higher in 2016 than in 1980.

"These numbers show that while we've made significant progress in teaching people how to prevent fires from happening, there's still much more work to do in terms of educating the public about how to protect themselves in the event of one, " said Lorraine Carli, NFPA's vice president of Outreach and Advocacy. "This is particularly critical given the increased speed at which today's home fires grow and spread.

Carli also notes that although people feel safest at home, it is also the place where people are at greatest risk to fire, with four out of five U.S. fire deaths occurring at home. The over-confidence contributes to a complacency toward home escape planning and practice.

"Working in the fire service for many years, we know that people often make choices in fire situations that jeopardize their safety or even cost them their lives," says Lieutenant Joe Iannuzzelli of Ventnor City Fire Department. "We need to do a better job of teaching people about the potentially life-saving difference escape planning and practice can make and motivating them to action."

Lt. Iannuzzelli says this year's "Look.Listen.Learn." campaign highlights three steps people can take to help quickly and safely escape a fire:

  • Look for places fire could start.
  • Listen for the sound of the smoke alarm.
  • Learn 2 ways out of every room.

While the NFPA and Ventnor City Fire Department are focusing on home fires, these fire safety messages apply to virtually anywhere.

"Situational awareness is a skill people need to use wherever they go," said Lt. Iannuzzelli. "No matter where you are, look for available exits. If the alarm system sounds, take it seriously and exit the building immediately."

The Ventnor City Fire Department is hosting a series of events in support of Fire Prevention Week campaign, "Look. Listen. Learn" For more information about Fire Prevention Week and home escape planning, visit www.firepreventionweek.org.

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